The official Formula 1 (F1) watchmaker, Hublot, revealed its new F1 King Power Suzuka watch today in Japan ahead of the 2011 Formula 1 Japanese Grand Prix. 
The timepiece is impressed with white and red colors, inspired by Japan's flag, and combined with the F1 logo, a ceramic bezel with a circular-grained satin finish adorned with multiple holes to represent a high performance brake disk, a strap made from rubber and Nomex, a synthetic fiber developed by Dupont De Nemours and used to make the suits worn by F1 drivers.
This model is offered as limited edition up to 250 pieces. Hublot, in support of the Kids Earth Fund, auctioned a watch during its press conference, with the precious limited number “0 of 250,” and proceeds were to be donated to that fund.
In February, Hublot created the King Power F1 India watch for the Formula 1 Airtel Grand Prix of India.
Next year, Hublot plans to create a single $5 million diamond watch. The brand recently sold its $3 million diamond-encrusted Big Bang watch and the company contended that wealthy female shoppers were regularly buying-up $1 million watches.
-Rapaport
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