De Beers Diamond Jewellers has opened its Tianjin store at The Friendship Mall. Following the opening of its first store in Beijing in May, the Tianjin store is De Beers' second store in mainland China and represents De Beers' expansion into the fast growing Chinese market.
The 75 square meter store features some of De Beers' solitaire diamonds, classic jewelry styles, and one-of-a-kind luxury jewelry creations. The opening was hosted by Francois Delage, CEO of De Beers Diamond Jewellers; Andrew Coxon, President of De Beers Institute of Diamondsand special guest, actress Karen Mok, who wore the De Beers Wildflowers Collection large statement necklace, bracelet and statement ring.
"We are now able to fully share our exceptional passion and expertise in diamond selection, craftsmanship and design to one of the largest and most discerning markets in the world," explained Delage.
-The Israeli Diamond Industry
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